i'm nika kabiri.

i'm the decision scientist behind this.

I'm a Decision Science specialist who helps people get real, move forward, and minimize regret. I have spent over two decades studying how people make decisions in a variety of contexts, from business to politics to relationships. I teach Decision Science at the University of Washington and am founder and owner of Kabiri Consulting, where I use Decision Science principles to help my clients make the right choices. I am also a contributor to The Hill  and Inside Sources, and co-author of the bestselling book Money Off the Table: Decision Science and the Secret to Smarter Investing. I have a PhD in Sociology from the University of Washington, where my academic focus was on choice theory and decision-making within constraints. I also have a JD from the University of Texas. 

During my last 10+ years as a business strategy and consumer insights consultant, I've helped numerous companies understand consumer purchase decisions and make their own best choices. As a thought leader, I have conducted survey research on American relationships, the findings of which were featured in a number of press outlets across the country and which culminated in interviews by Forbes and MarketWatch, articles in the Huffington Post, and a satellite radio tour. I am also a former Law and Society instructor at the University of Washington, and have experience working in the legal profession - where I saw first-hand how the decisions people make can lead to inequity and injustice.

Personally, I've spent much of my adult life struggling with depression, anxiety, and trauma-related symptoms. Disappointed by the therapy and self-help industries, I've found true hope in Decision Science. I can say that today I am truly fulfilled, despite all the challenges that life constantly throws my way. And I owe it all to the science of decision-making.

We all want individual and social fulfillment through confident decision-making. It is my mission to help us all reach that goal.


Your next decision starts here.

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